has the ability to collate and relay relevant,
selected information in a quick, easy-to-understand and affordable
manner.
This ensures that you are always
ahead of the competition, with up-to-date, quality spatial
information and software allowing you to make quick and accurate
decisions on new and existing store locations, as well as performing
detailed and precise analysis on areas such as sales performances,
competitor trends, etc.
ForeSite
allows users to:
Improve Access to Information
ForeSite greatly improves the user’s access to the
required information. The system integrates all the relevant
internal and external information and delivers it in a variety of
easy-to-understand formats.
Immediate Access
to Local Market Information
ForeSite
provides immediate access to comprehensive local market information
in order that you may respond to market changes or competitor
behaviour. From new housing developments to the local ATM network,
pertinent local area information is available to analyse, map and
report.
Make Immediate Decisions on Store
Development/Amalgamation
ForeSite can help you make decisions on the
development or amalgamation of stores by allowing you to easily
produce thematic maps indicating catchment boundaries,
demographic/lifestyle data, competition, local
amenities/infrastructure, etc.
Monitor & Improve Sales Performance
With ForeSite
you can immediately and dynamically analyse
how your or your clients’ stores are performing at an individual,
regional or national level. You can then present this information in
either tabular or map reports. In addition, comparative reports can
be produced showing competing outlets’ information and area
demographics. With this detailed information available at the press
of a button, decisions and adjustments can be made immediately to
target marketing and sales focus and the results easily
monitored.
ForeSite
provides powerful functionality through an
easy-to-use interface. Its functionality includes:
·
Production of standard
or custom reports to include:
-
Revenue projections
per square foot
-
New outlet location
analysis reports
-
Sales performance
reports
-
Traffic flow
reports
-
MarketView
reports
-
Revamp/Enlargement
reports
·
Addition and mapping of
new or existing store locations
·
Creation of catchment
boundaries by drive time, census area or by simply drawing it on a
map
·
Definition of
administrative hierarchies
·
Production of thematic
layered maps indicating stores, total population, competitors,
etc
·
Alerts to new household
locations & developments for potential sales
identification
·
Comparison of store
information with external databases such as Census, INCA,
etc
·
Ad-hoc
querying
External information held within the system
includes:
·
GeoDirectory
·
Census of Population
Data
·
Household Expenditure
Estimates
·
Ordnance Survey
Maps
·
Household Location
Points
·
New Market
Data
·
INCA
·
Competitor
Locations
·
Locations of
churches, schools, ATMs, garages, etc
·
Traffic
Flow
ð
Low Entry
Costs
BizMaps, owns, operates and maintains the
servers that run ForeSite
, eliminating the cost burden of having to
set-up a specialised IT infrastructure and employ expensive IT
resources.
ð
Short Set-up
Time
Speed to market with new solutions is often
essential in today’s competitive business world.
ForeSite
can be integrated easily into a client’s existing IT system and the
solutions quickly deployed.
ð
Quick ROI
With such a short set-up
time, the return on investment can be quickly seen
ð
Focus on Core
Business
The
ASP distribution model associated with ForeSite
means companies can focus on their core business rather than their
technology infrastructure. You do not
need to hire GIS experts to manage the data,or use proprietary GIS solutions to get
results
ð
Security,
Reliability, Scalability
BizMaps technology
infrastructure is hosted by Esat-X in its managed facility in City
West. It is monitored 24hrs a day, 7 days a week ensuring the
reliability of the application.
ð
Customisable
A
problem that besets software delivered over the Internet is that it
forces its own terminology on users, adding to the learning curve
and hindering the adoption rate. With
ForeSite, all of the key
terminology is customisable for an organisation. You can
customise:
-
The name of the application, e.g. Market Mapping System
-
The logo that is displayed, i.e. your company
logo
-
Location nomenclature, e.g. Stores, Branches,
etc
-
The hierarchy of the system, e.g. Store -> Region ->
National
-
The categories and subcategories hierarchy
of the reports
ð
Managed Data Update
Continual update of base data (maps,
addresses) and third party content provision is handled by BizMaps,
ensuring the most up-to-date and accurate information is presented
to customers. BizMaps can also create additional reporttemplates, which are instantly accessible.
ð
Quality Data at Low Cost
ForeSite
uses only premium quality data sources (e.g. An Post’s
GeoDirectory), ensuring provision of the most accurate and
comprehensive data available. Because
ForeSite
is delivered over the Internet, all
datasets and software is shared thus significantly reducing the cost
to the retailer.
The
product can be
implemented in two ways -ForeSite Standard and ForeSite
Premium.
ForeSite
Standard
In
this implementation, the users log onto a secure BizMaps web
site,
The entire application is hosted and served from our
servers. Users require Internet Access.
ForeSite
Premium
In
this implementation, BizMaps configures an Intranet Server behind
the clients firewalls. The server is set up to make http only
calls to our BizMaps Servers eliminating security concerns. The main
application logic is hosted on the Internal Server, which has access
to your Information Data store, or a local copy of relevant
data.