Retail 

 

BizMaps offers a wide range of solutions in the retail sector particularly in the grocery sector. Our specialist systems are supported by our proprietary geographical datasets maintained exclusively for our key clients. Our current product line includes:


Solutions

ForeSITE – is a complete site analysis and reporting solution for producing market profiles of potential store/outlet locations. Fully hosted managed solution delivered over the Internet. Used to identify locations for stores, sites, etc

AddressLink – is BizMaps web based address validation, cleaning and geocoding service for incorporation into external or internal web sites. Ideal for home shopping registration applications, customer care solutions etc.

Address Cleaning, GeoCoding and Data Segmentation. Address cleaning and geocoding allow you to analyse your data spatially and to view it in map format. It can also be used to validate the quality of address information and to correct misspellings. Segmentation is achieved through tagging with our INCA neighbourhood classification index after the data is geocoded.

Market and Customer Penetration Analysis. By geocoding your customer data, we can analyse your market penetration levels neighbourhood by neighbourhood. This is used to identify areas for expansion and for targeting in marketing campaigns. Penetration analysis is an excellent way of evaluating the performance of your store or sales territory network.

 

 

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